Art Direction &
Exhibition Design

Tokyo Evolution

(2019 – June 2021)

Designed and co-developed a hybrid (in-person and digital) exhibition exploring Tokyo’s evolution through architecture and fashion from 1964 to the present, timed with Tokyo’s Olympic hosting. Initially planned as a physical exhibition, the project pivoted through multiple formats during COVID-19 before launching as a hybrid experience.

During a vacancy in the lead designer role, I temporarily led early design direction—developing initial mockups, establishing the exhibition style guide, and creating vector fashion illustrations. In collaboration with the JICC exhibition team, I co-created exhibition materials, co-wrote interpretive text for the architecture section, and conducted 6+ months of research sourcing both assets and images from architectural firms, archives, and photographers in the U.S. and Japan. Additionally, I wireframed the online exhibition with the Digital Media Coordinator and co-developed a responsive website that launched within a two-month timeline.

Deliverables

• PVC panels and window vinyl
• Promotional flyers (letter & legal size)
• Vector illustrations for fashion series
• Photo and image asset sourcing (incl. licensing)
• UI/UX wireframing for online exhibition
• Web content management

Skills & Toolkit

InDesign, Illustrator, Photoshop,
Dreamweaver, Adobe Express, Canva,
Google Workspace, Microsoft Office Suite
(SharePoint/Teams), Emma Email Marketing (CMS),
ALAYA (Web CMS), HTML/CSS